OpenFirst, LLC » Milwaukee, WI

“Tami and Louise did a terrific job telling our company’s story through video and the recognition (2007 Telly Award) is well deserved.”

Bob Kraft - President OpenFirst

Business Profile

OpenFirst, LLC, is a leader in targeted communications. They provide cost efficient, high end data handling and imaging technologies, direct mailing systems, statement and bill processing for clients in the automotive, insurance and financial service, telecom and retail industries.

Video Purpose

  • Video to be used to celebrate company’s 10 year anniversary
  • Chronicle 10 year history of company
  • Profile the employees
  • Use video for ‘diversity in the workplace’ speeches

Process

Life Productions, Inc. met with the president and CEO of OpenFirst. Following a brief tour of the business and meeting to determine video production needs, Life Productions of Milwaukee composed and tailored interview questions. Once the candidates were chosen, tape dates were scheduled.

How Life Productions, Inc. Completed Project

Life Productions went onsite and taped interviews of founding employees and present employees. Video footage was captured during the interview tape date(s) of the plant and working staff. Life Productions commissioned a photographer to assist in capturing the faces of the staff and plant employees. Media and photos were provided from the company to help chronicle the company’s evolution. Once all footage was logged and captured, Life Productions began the edit process; first building an unscripted narrative from the collective voice of all interviewed. Footage was then added to support the sound bites. Finally, graphics were layered to give the video its finishing touch.